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About CBC

Goal and Philosophy:

Years ago I was talking to a friend about a sales position he was hiring for.  I told him I didn’t think I could be in sales; that I didn’t have the necessary skills. He told me something that has stuck with me ever since. He said: “All you have to do is solve the customer’s problem.”

At Custom Battery Cables, our goal is to be successful by honestly and fairly solving the customer’s problem whether it’s fixing a hard starting problem for a snow plow or providing good looking cables for a show car.

History:

I started building battery cables for my own truck (a 1948 Willy’s CJ-2A) while in the “Diesel and Heavy Equipment” certificate program at Maricopa Technical Community College (now GateWay).  I continued building them for various types of heavy construction equipment while working as a heavy equipment mechanic from 1979 to 1985 for companies like Mountain Bell (Qwest / CenturyLink), Naumann-Clark  (now Naumann-Hobbs, a forklift dealer) and Sunstate Equipment .

In 1985, I changed careers and went to work at Intel Corporation as a technician in the Military Products Group while I was going to school nights for a degree in Electronics Engineering Technology.  During my 29-year electronics career, I have worked in a variety of positions including a circuit design engineer on chips that go into desktop computers; a failure analysis engineer on chips that go into anti-lock brake controllers and a test engineer for chips that go into cell phones.

In other words, I know about heavy-duty trucks and I know about electronics and electrical systems.

In the decades since I made that first battery cable, I continued to make cables for my friend’s cars and trucks as well as my own vehicles (since I couldn’t buy good ones). In all that time, I have never had to replace a cable due to corrosion or overheat failure That’s right!  I had battery cables on my 1948 Willy’s CJ-2A that were 20 years old and still working great when I replaced them to add a battery disconnect switch. 

Believing that there are others who want the best heavy-duty, high-quality parts and are disappointed by auto-store cables, I decided to start CustomBatteryCables.Com in 2003 in a spare room in my house.

We continue to offer what we believe are the best cables for the price anywhere.

So, if you are ready to spend a little more to get the very best for your car or truck you’ve come to the right place.   Please take the time to see how our cables are different than store bought battery cables here.

Sincerely,
Vince

Vince - owner

Vince - owner

Vince is the owner of Custom Battery Cable and is proud to be celebrating our 15th year in business. Since the business started out of a need for better cables, we always welcome the chance to work with customers and build better cables to fit your needs.
John

John

John is a retired Navy veteran and ASE certified mechanic. He is our senior assembly tech and builds most of the cables we sell.  
Naomi

Naomi

Naomi is a college graduate with a BA degree in Human Services. She moved to Arizona in 2015 from the midwest. She's helping us with assembly and shipping until she finds something excellent in her field.
Brandon

Brandon

Brandon is a disabled Iraqi War veteran.  He helps us part time with delivery driving and assembly work.  His 2 sons keep him busy while his wife (Army reserve) is deployed to the Middle East.
Jess

Jess

We are very lucky to have Jess doing our social media marketing and Amazon sales. Jess moved to Arizona from Pittsburgh about 2 years ago. She and her husband Vega recently started a handmade toy company with the goal of eventually coming out with educational games designed to help autistic children learn to communicate.  It's very cool stuff.  She posts daily with ideas for activities for children.  If you have small children do yourself a favor and check out her Instagram @funbyflowers.
Caleb

Caleb

Caleb worked for us a couple years ago and has returned.  He is an experienced machinist and mechanic.  He's helping with assembly work and enjoys taking pictures at car shows such as the Tacos and Rods Carshow and the Arizona Rockabilly Bash.  He posts his favorite pictures on Instagram @mr_deeds_ photography

Don’t see the cable you wanted here?  Custom Battery Cables be happy to build a custom cable to your specifications.  Go to the Custom Orders page for more information.

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